P.53 Human Capital (5)

Human Capital Business Foundation

TBS Awards for “Joyful challenges”

TBS AWARDS 2024

Annual Excellence Awards: 8 teams (of which 2 received the TBS Group Annual Grand Prize); Best Challenge Awards: 3 teams; U-30 Awards: 3 individuals The inaugural TBS Awards were held for the 8,000 colleagues working across the 28 companies of the TBS Group. It was a wonderful awards ceremony filled with both laughter and tears, in which we celebrated the achievements and challenges of the recipients. The TBS Awards were established with the aim of maximizing employees’ creativity and engagement by recognizing teams and individuals who have made outstanding contributions at Group companies, while also further embedding the material issue of “creating globally beloved original content.” They also contribute to further revitalizing organizations across the Group through the sharing of knowledge via the awards. There are four types of award: (1) TBS Group Best Challenge Awards, presented to teams that have taken on the creation of new content or business models; (2) TBS Group U-30 Awards, presented to employees aged 30 or under who have made significant contributions to performance improvement; and (3) TBS Group Annual Excellence Awards, presented to individuals or teams that have made outstanding contributions to the Group’s performance or the enhancement of corporate value. Furthermore, from among these, the two organizations that made the greatest contributions were presented

with the TBS Group Annual Grand Award.

TBS Group Annual Grand Award BCL Company, StylingLife Holdings For “KANSOSAN” making a major leap into billion-content status We were truly delighted that, within the TBS Group, cosmetics were recognized in the same way as TV shows, or in other words, “cosmetics are also content.” It reaffirmed that cosmetics are products with entertainment value that lift people’s spirits when used. We would like to express our gratitude to everyone in the team, everyone in the company, everyone involved in the manufacturing process, and everyone who buys our products. TBS Group Annual Grand Award TBS Sparkle, TBS Television For the film “Last Mile” becoming a blockbuster We are extremely pleased that the “power of television,” which we have steadily built up through TBS dramas such as “Unnatural” and “MIU404,” crystallized in the major form of a film. This award is the result of the on-site professionals overcoming numerous difficulties as a single team, and we are filled with gratitude toward everyone who was involved. We hope this success will become motivation for our juniors, and that we can continue to create captivating content that resonates with the daily lives of so many people. TBS Group Best Challenge Award YARUKI Switch Group For the success of the Ninja Nine JNN School Opening Project As the first member of the YARUKI Switch Group among JNN network stations, TUF* simultaneously opened four “Ninja Nine” sports schools for preschoolers and elementary school students in Fukushima City. This was followed by OBS* opening five schools in Oita City. Teaming up with the TBS Group delivered surprising levels of the speed and scale, and we feel that there is potential to raise the levels even further. We would like to share this joy with the TBS personnel who cooperated and with everyone at the network stations who worked alongside us. * TUF: TV-U Fukushima, OBS Oita Broadcasting System TBS Group U-30 Award Yoichi Onishi, TBS Television For leading the development and company-wide rollout of “Oto Roku AI” and contributing to the digital transformation of TBS Group production sites Even though the role of tech people is to provide support from behind the scenes, this award put the spotlight on our work, and it seemed that everyone in the workplace was able to feel pride once again in the work we are doing. Thanks to this award, we have started to be invited to join various projects, and the range of work we do has expanded, so it was truly a blessing. I intend to support my juniors so that they can also have valuable experiences like this. TBS Group U-30 Award Saeko Amamiya, TBS Sparkle For “Jigoku no Hate made Tsurete Iku” (English: “Hell for You”) becoming an unprecedented hit While struggling with my first original drama production and under pressure so intense that I found myself shedding tears, many seniors, staff, and cast members, including Producer Atsuya Asano and Director Ayato Matsuda, got together and shared their wisdom with me. This award is something I was able to receive only because of the tremendous support from those around me. Going forward, I want to continue embracing challenges while also becoming someone who can support the challenges taken on by my juniors. 53